IAITAM recommends the following structure to use when composing your business case. The pointers on this page will help you explain and prove the value of attending the IAITAM ACE in order to acquire approval from your organization.
At the end of each section, an example is provided. This is a sample layout illustrating how to communicate important details in the key areas of your business case.
The executive summary provides an overview of each section that is discussed in greater detail further down. For a standard business case, this section is completed after all other sections.
Describe the organization’s current situation and any current or potential future problems. How does it affect the organization’s mission (e.g. we are spending more than we need to on IT costs; we are currently at risk for an audit)? Try to connect these issues to the business at large. Besides having to deal with these issues within your own department or team, what is the greater impact? How does the current situation affect your company? Include a brief statement of any company mandates or new government regulations that requires policy, education, or processes not currently in place.
Based on the issues and concerns you identified in the previous sections, this is the time to describe how you plan on solving them. Specifically address how attending the IAITAM ACE will aid in solving your current IT Asset Management issues. This could be through the educational content being delivered, through the networking and industry contacts you will make in your need areas or through the IAITAM certification courses offered pre-conference.
Provide a clear argument by summarizing key quantitative and qualitative information attendance at ACE, including a description of the impact of not implementing or refining current ITAM programs. Determine and include analysis information that is necessary to provide a clear justification to further your ITAM knowledge and how you implement new thought into your program (e.g. what new income/outcomes will result? Can the conference costs be recouped?). The type and extent of information included in the justification will vary based on the best approach for making a compelling and accurate argument.
Wrap up your business case by briefly recapping the points made throughout. Summarize your problem/situation and describe the anticipated outcomes of implementing the knowledge gained at the IAITAM ACE. The conclusion should also answer questions like “What are we aiming for?” and “What are the expected benefits to risk/financial/business operations?”