This session enables technology leaders to build a strong value story, advance their strategic agenda, and make ITAM more relevant to the wider organization.

Demonstrating ITAM value is about making your work relevant to, and understood by, the wider organization. Each organization and functional leader is unique, but value is always determined by the stakeholder or consumer, not the provider or producer.

Join us to discuss how successful ITAMs and SAMs are crafting value stories that secure more funding and elevate IT’s standing in the wider organization.